A common challenge for IT professionals is measuring and communicating the economic value of MDM to the executive suite.
IT professionals have a deep understanding of the problems associated with inconsistent master data, but they are often unable to quantify the problem in financial terms. Which makes it very difficult to present an investment proposal.
In this white paper, we examine the challenge of quantifying the cost of managing master data and prescribe three concrete actions you as an IT professional can take to build the business case.
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