The Secret to a Successful Customer Journey: Great Contact Data | Whitepaper

What is the biggest new challenge in your job? For all departments, the answer is rapidly becoming customer service. Match that with the fact that customer expectations are getting more difficult to meet, and you have a lot of overwhelmed people trying to become more customer-centric, but who aren’t sure how.

Fewer than 50% of companies in a Gartner survey said their customer service was exceptional today. At the same time, 86% of buyers said in a survey that they would pay more for a better customer experience. Customers are trying to tell organizations in all industries: You need to make operations customer-centric.

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